How to nurture couples browsing for their wedding
The customer journey for destination couples is changing and if you haven’t caught up with it, you’ll be left behind. I could end the post here, because really, it should have become obvious to all wedding planners that this is the case. The last 15 months have turned everything upside down, and the world of…
How to spot a fake wedding enquiry
Fake wedding enquiries… When you’re new in business it’s not always easy to spot them. You get a new enquiry, you get excited, only for someone more experienced to crash your hopes when they write on a Facebook group for wedding pros and planners: “Has anyone else received an enquiry from Such and Such? It’s…
The importance of following up with enquiries
Sometimes dealing with enquiries is like eating one of those Cornettos, you know, #justonecornetto? The one with the hard chocolatey tip? I don’t know about you, but that’s the bit I love the most. I like eating the top, but then rush through the middle to get to the hard chocolate at the bottom. I…
My Top 8 Must Do’s When Replying To Destination Enquiries
Last year a friend of ours came to meet our little baby and turned up with flowers from one of the most expensive flower shops in London, a teddy for our daughter (the kind you don’t let your child play with, ‘cos it’s a collectable) and in a small envelope that I almost dismissed, there…
How To Make Your Enquiry Form Work Hard For You
A few days ago I received an enquiry from a directory I advertise in that read: “Name: Such & SuchDate of the wedding: MM/YYWhere would you like to get married: ItalyMore info: “groom from XXX, bride from XXX, around 30-40 guests.” DONE. Seriously, not a word more, not a word less. I’m ok with this…
When you don’t feel legit
Have I ever told you of that time I gave $1200 to a designer that took 1.5 years to do my rebrand, to then end up having to hire someone else to finish it off because I realised we weren’t going anywhere? Event just writing this I feel ashamed. And as much as I would…
23 things I wish I knew when I started as a destination wedding planner
What is one of your biggest regrets in life? I thought about this today, and I came up with quite a list – a mix between wishing I made the most of my summers as a single young girl to travel through Europe, and wishing I went for a bigger size when I bought that…
Should wedding planners take commissions from suppliers?
As a destination wedding planner I am a member of The UK Alliance of Wedding Planners Ltd. The Alliance’s stance on commissions has always been clear – until not to long ago all planner members, UK and destination, were to abide to a code of contact that required them not to accept, or to pass…
You’ve only done half of your duty
“You’ve only done half of your duty” My dad used to tell me this sentence A LOT. It wasn’t because he liked to make us feel like we were never doing enough. Far from it. The message was something I came to appreciate later in the years. Going to school & studying was just half…

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How to nurture couples browsing for their wedding
The customer journey for destination couples is changing and if you haven’t caught up with it, you’ll be left behind. I could end the post here, because really, it should have become obvious to all wedding planners that this is the case. The last 15 months have turned everything upside down, and the world of…

How to spot a fake wedding enquiry
Fake wedding enquiries… When you’re new in business it’s not always easy to spot them. You get a new enquiry, you get excited, only for someone more experienced to crash your hopes when they write on a Facebook group for wedding pros and planners: “Has anyone else received an enquiry from Such and Such? It’s…

The importance of following up with enquiries
Sometimes dealing with enquiries is like eating one of those Cornettos, you know, #justonecornetto? The one with the hard chocolatey tip? I don’t know about you, but that’s the bit I love the most. I like eating the top, but then rush through the middle to get to the hard chocolate at the bottom. I…

My Top 8 Must Do’s When Replying To Destination Enquiries
Last year a friend of ours came to meet our little baby and turned up with flowers from one of the most expensive flower shops in London, a teddy for our daughter (the kind you don’t let your child play with, ‘cos it’s a collectable) and in a small envelope that I almost dismissed, there…

How To Make Your Enquiry Form Work Hard For You
A few days ago I received an enquiry from a directory I advertise in that read: “Name: Such & SuchDate of the wedding: MM/YYWhere would you like to get married: ItalyMore info: “groom from XXX, bride from XXX, around 30-40 guests.” DONE. Seriously, not a word more, not a word less. I’m ok with this…

When you don’t feel legit
Have I ever told you of that time I gave $1200 to a designer that took 1.5 years to do my rebrand, to then end up having to hire someone else to finish it off because I realised we weren’t going anywhere? Event just writing this I feel ashamed. And as much as I would…

23 things I wish I knew when I started as a destination wedding planner
What is one of your biggest regrets in life? I thought about this today, and I came up with quite a list – a mix between wishing I made the most of my summers as a single young girl to travel through Europe, and wishing I went for a bigger size when I bought that…

Should wedding planners take commissions from suppliers?
As a destination wedding planner I am a member of The UK Alliance of Wedding Planners Ltd. The Alliance’s stance on commissions has always been clear – until not to long ago all planner members, UK and destination, were to abide to a code of contact that required them not to accept, or to pass…

You’ve only done half of your duty
“You’ve only done half of your duty” My dad used to tell me this sentence A LOT. It wasn’t because he liked to make us feel like we were never doing enough. Far from it. The message was something I came to appreciate later in the years. Going to school & studying was just half…